Hi, I’m Ria, an LA-based strategy & ops lead.

I’ve helped build the maps that power Uber rides, brought Gemini features to market, supported developers in growing their apps and games, and launched tools for Google’s UX researchers. Now, I’m focused on using my experience to help mission-driven teams, small businesses, and community groups thrive.

in/riabhatnagar024/
riabhatnagar024@gmail.com

Check out my work

  • Product Marketing (Google Ads, Hardware, Cloud, Developers)

    I’ve driven GTM strategy for revenue-driving Google products like Ads, Android, Pixel, and Play. My niche is using both data and storytelling to understand audiences, map user journeys, drive data-backed decisions, and enable sales teams.

    See the work

  • Product Operations (Uber Maps)

    I led a prod ops team that improved core rider and driver experiences in the Uber app, supporting Uber’s rapid growth in 2018. We focused on scalable testing, root cause analysis, and workflow development that influenced product development, infrastructure scaling, and integration with services.

    See the work

  • Program & Account Management (Uber Maps, Google UXI, Google I/O)

    I’ve grown programs from zero to scale and managed multimillion-dollar initiatives end-to-end, from planning and resourcing to execution and measurement. I know how to communicate technical and financial feasibility, pitch new ideas, and earn buy-in from both internal stakeholders and external clients.

    See the work

Why me?
I can (and have):

✅ Build & scale programs from 0-1

✅ Work with engineers and navigate complex tech stacks

✅ Analyze user data to identify points of churn

✅ Run A/B tests and turn data into business language

✅ Research markets and competitors to shape strategy

✅ Present to executives and facilitate decisions, not just discussions

✅ Pitch ideas and get stakeholder buy-in

✅ Communicate technical and financial feasibility

✅ Design workflows and trackers that keep teams moving

✅ Create GTM and positioning frameworks adopted across orgs

✅ Write briefs that inspire creative teams

✅ Organize content for websites, platforms, and email channels

Learn more about me

Don't take it from me, hear it from my peers!

“Her ability to quickly familiarize with the tech stack, combined with clear communication skills, makes her the ideal person to drive projects and make product ideas come to life.
”
— Gabor P (Technical Program Manager)
“There is an unteachable quality of curiosity that seemingly drives her passion for projects.
”
— Koryn S (Associate Strategy Director)
“She’s detail-oriented, keeps the big picture in mind, delivers high-quality work, and is a pleasure to work with.
”
— Hannah K (Director, Product Design)
Read more recs